Posted on 18th Jan 2010 @ 10:39 AM

 Atlantic Inc. Introduces MediaMix™ Line of Media Storage Furniture

Discover a refreshing new way to store and display media from books to Blu-rays.  

SANTA FE SPRINGS, Calif., (December 24, 2009) —.  It happens every day.  You’re walking through a major retailer like Target, Barnes & Noble or even the supermarket, and you see a DVD, Blu-ray, game, book or magazine that you simply have to have.  Just add it to the ever-growing pile crammed into that stodgy bookcase dominating the living room, right?  Where it will never be seen again – at least, not when you’re actually looking for it. 

Atlantic Inc.’s brand of innovation is changing all that with the introduction of the MediaMix™ line of sleek storage furniture.  Comprised of 2-, 3- and 4-Tier MediaMix™ Cabinets, the MediaMix™ Bar, the MediaMix™ TV Stand and the MediaMix™ Incline™, the line updates and improves traditional furniture styles like the bookcase, end table and magazine rack for the needs of modern homes. 

What’s so different about the MediaMix™ line?  Well, there are two sides to that story.  The 2-, 3- and 4-Tier MediaMix™ Cabinets have shelving not only on the front, but on the side as well.  Meaning that you can choose what you want to put forward as you display your media, and what you’d like to take a backseat.  Want to keep your DVD collection right where you can find it, and show off your new Blu-rays as well?   Now you can – and much, much more.

 It’s easy to adapt the MediaMix™ 2-, 3- and 4-Tier Cabinets to any configuration you can think of.  All six shelves in the side storage are fully adjustable, and two of the front five can be removed.   That adds up to a lot of space for creativity – the 4-Tier holds up to 368 Blu-rays, 280 DVDs/video games or a whopping 624 CDs.  Yet, footprints remain compact: 20.26” L x 9.75” W x 28.5” H for the 2-Tier, 20.25” L x 9.75” W x 43.25” H for the 3-Tier, and only 25.88” L x 9.75” W x 55.38” H for the 4-Tier.  Designed for consumers who are just as serious about saving space as they are about their media collections, MediaMix™ furniture satisfies both these needs with style to spare.

And this story even has a third side – the innovative MediaMix™ Bar, TV Stand and Incline™.  The MediaMix™ Bar brings “entertaining” to the entertainment center; it combines storage for beverages and glassware, nine adjustable media shelves – and rotates 360° for total access.  The TV Stand packs just as much of a punch, capable of supporting the 50” flatscreen of your dreams and all its AV components while providing two bins to keep cables, manuals and videogame controllers out of sight.  The TV Stand lives up to the rest of the MediaMix™ line when it comes to  storage, accommodating a hefty 180 Blu-rays, 258 CDs or 132 DVDs in front and on both sides.  And then there's the MediaMix™ Incline™.  A brand-new twist on the magazine rack, its angled construction allows it to hold two hefty stacks of reading matter for easy access.  But it doesn’t stop there – the Incline™ also features two sturdy compartments storing up to 52 Blu-rays, 80 CDs or 40 DVDs/video games. 

Available in Black and elegant Walnut, one of the “new neutrals” that’s welcome in any home, the MediaMix™ Incline™, Bar, TV Stand and 2-, 3- and 4-Tier Cabinets can be found at mass retailers at a price range of $39.00—$139.

About Atlantic Inc.

For over 24 years, Atlantic Inc. has designed and manufactured innovative and award-winning consumer media storage products that embody the company’s philosophy of providing products that are the state-of-the-art in organized living. Atlantic is a category leader in home media storage and a category innovator in home entertainment storage and gaming storage solutions. Based in Santa Fe Springs, Calif., Atlantic has received numerous patents and awards, including 13 Design & Engineering Showcase Honors from the annual Consumer Electronics Show (CES) Innovations Committee. For more information about Atlantic or its products, please visit the company’s Web site at www.atlantic-inc.com.

Editor’s Note:  High-resolution images of the MediaMix™ Line of Media Storage Furniture are available by contacting:

Ron Lien                                            

Atlantic Inc.                                                               

562-903-9550

ron@atlantic-inc.com         

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